こんにちは（konnichiwa), Hi - I'm Taira
I'm a designer based in California. Previously @SilkCommerce.
I design websites and manage digital projects with a focus on clarity, usability, and strong outcomes. I enjoy working hands-on with clients and developers to turn ideas into experiences that feel simple, intentional, and effective.
When I'm away from my screen, I'm usually playing tennis, DJing minimal house music, or traveling and hunting for the best cup of americano.
Experiences
Silk Commerce
Web Designer & Project Manager
Sept 2024 - November 2024
- Led creative direction and design of multi-industry websites and apps in Figma.
- Reduced cart abandonment by 25% through UX improvements informed by discovery and developer collaboration.
- Directed full Shopify B2B/B2C implementations, coordinated cross-functional teams, and managed an AR-enabled mobile app improving customer–sales communication by 20%.
- Produced technical documentation, user stories, workflows, and acceptance criteria to align business goals with development execution.
Icarus Development
Product Designer
June 2024 - Sept 2024
- Led conception and prototyping of a calendar-sharing app improving team scheduling efficiency.
- Designed intuitive workflows for shared calendar management.
- Converted final UI designs into functional iOS and Android code.
Lily Forbes
Marketing & Online Strategist
June 2023 - July 2024
- Designed an improved e-commerce site increasing engagement and online sales by 5%.
- Expanded brand presence through partnership research and content strategy.
- Increased Instagram followers by 10% through photo and video content creation.
The Foundation
Marketing Design Intern
July 2023 - Sept 2023
- Directed photoshoots, built mood boards, and supported content campaigns for Kappa & Mori Leaf.
- Increased Instagram engagement by 15% and sales by 8% for Kappa.
- Designed concept soccer jerseys for all MLS teams and crafted presentations that helped secure partnerships with retailers like Erewhon and Sprouts.